New Website Builds Brand for Ice Cream Sandwich Shop

Outer Banks Media (OBX Media), a North Carolina-based digital marketing agency specializing in website design, search engine optimization and internet marketing, announces the completion of the website redesign for their client, Nye’s Cream Sandwiches (Nye’s). Nye’s is an online shop offering hand-crafted, specialty ice cream sandwiches for individuals, special occasions and events.

Christian and Kelly Nye, owners of Nye’s, contacted OBX Media to help them with a complete overhaul of their website, giving it a fresh new look and making it easier for them to sell their ice cream sandwich line directly to consumers. “Nye’s Cream Sandwiches are so special,” said Christian. “We wanted the redesign of the website to reflect all the goodness that goes into each one,” he added. OBX Media worked with Nye’s to develop their brand personality, and examined the qualities and characteristics that make them unique. “By working closely with Christian and Kelly during the design process, it was very clear to us how to approach the aesthetic and layout of the website,” said Brooke Scarborough, Creative Director of Outer Banks Media. “They gave us insights into what sets their products apart, and through beautiful photography and design, we were able to accurately convey their brand message on the new website,” Scarborough added.

When working with an online business, imagery is everything. OBX Media used photography throughout the site to draw visitors in, including pages featuring photos and descriptions of each custom ice cream flavor and large-scale images of the different seasonal ice cream collections. OBX Media linked their online shopping cart with Nye’s order processing affiliate so visitors could securely place orders in a few short steps. OBX Media optimized the site for search engines, and updated the layout to make it mobile responsive and easily accessed from all devices.

To peruse their lineup of delicious, handmade ice cream sandwiches or to place an order that can be shipped right to your door, please visit their website or call (910) 859-7059 for more information.

About OBX Media
Outer Banks Media, a Google Certified Partner Agency provides marketing and advertising consultation services to small and large businesses all over the nation. OBX Media specializes in website design and development, hosting, pay-per-click management, search engine optimization services, social media marketing, and an array of traditional marketing services such as print, TV and radio. To learn how you can increase web traffic and build online sales, please visit their website or call 252-256-7116.