Reach Customers at Every Step of the Vacation Rental Process with the BookOBX Online Marketing Campaign
From start to finish, the vacation process begins online from finding the idea, researching options, completely planning the vacation, and booking the reservations from the internet. Web presence is critical for vacation rental companies to be found throughout the buyer’s journey. A prominent placement in search engines is gained through search engine optimization (SEO) and paid search advertising (Google Adwords, Microsoft Adcenter, and more).
The number one benefit of online advertising is being able to track the results. We can help by ensuring ads reach vacationers in your target markets while measuring the return on investment of your online marketing initiatives.
SEO Consulting for Vacation Rental Companies
Vacation Rental Companies will receive an introductory SEO audit, allowing clients to evaluate their current digital marketing ROI and measure effectiveness of their current online marketing programs. The audit includes:
- Analytics or website tracking examination
- technical website assessment
- AdWords account effectiveness audit
- social optimization evaluation
The BookOBX vacation rental marketing campaign offers a specialized SEO component in competitive analysis and monitoring.
The Value of BookOBX
Consulting Services
- Google Analytics Consulting
- Google Adwords Management from a Google Certified Partner
- Consult with marketing department
- Consult with current website developers
Marketing results
- Know where your website traffic comes from
- Know how your audience interacts with your website
- Know what your competitors are optimizing
- Cater to specific areas based on spending history
- Better understand what marketing activities generate in online vacation rentals